Biography of Arkady Novikov

Arkady Anatolyevich Novikov - the creator of the Novikov Group restaurant chain in Russia and abroad, the TV host of the culinary shows “The Candidate” on TNT, “MasterShef” on the CTC, twice winner of the Man of the Year award according to the men's magazine GQ in the “Restaurator of the Year” category 2004 and 2015).
The restaurateur Arkady NovikovThe restaurateur Arkady Novikov
His restaurant empire, which included more than fifty conceptual gastronomic projects, which were always successful, in 2016 turned 25 years old.

Childhood and family of Arkady Novikov

The future owner of trendy metropolitan restaurants was born on July 25, 1962 in Moscow. His father was a design engineer, a quiet and intelligent man. Mother - full of energy business and strong woman who transferred these qualities to her son. To look after her child, she got a job in his kindergarten. Parents divorced early, and the mother was engaged in raising the boy (it happened, using a belt) and grandmother. They lived on Plyushchikha.
Arkady Novikov is often battered by peersArkady Novikov is often battered by peers
In school, Arkady was often battered by peers. He was offended both morally (for example, with a mocking rhyme, like the old-time lover of fairy tales — the Novikov-Jew ”of all rosy and whiter), and physically (he was the weakest and smallest in the class). In order to correct the situation, he even enrolled in the karate section.
In early childhood, Novikov wanted to become a policeman, he dreamed of riding, like the peace officers, on a motorcycle. At school, he didn’t think about a possible profession, but studied mainly at “troechki”.
After receiving a secondary education in 1979, the young man tried to enter the road transport institute, but failed the entrance exams. Then, on the advice of my mother's friend, a catering worker, he entered a culinary school. He didn’t know how to cook before, but with pleasure began to master the cooking skills, eventually turning from a troechnik into an excellent student.
Arkady Novikov went to study at the cookArkady Novikov went to study at the cook
Then there was service in the army, where he, “oddly enough” (according to him), had never had any problems due to Jewish nationality. He was a leader (guide) of service dogs in the company of the aviation unit in Georgia.

Beginning of Arkady Novikov's career

After the army, the future “pancake baron”, as he is called abroad, worked for 5 years as a cook in the “University” restaurant. In order to grow professionally, Arkady Novikov entered the Institute of National Economy. Plekhanov on the evening form of training. Simultaneously with the acquisition of new theoretical knowledge, he practically polished his cooking skills in the restaurants Havana, Olympic Lights, and Victoria.
Arkady Novikov about his first restaurant
In 1992, his first brainchild, Sirena, appeared, a fish restaurant whose halls were decorated with aquariums. In 1994, the pompous "Club T" was opened with French cuisine, in 1996 - the Grand Opera, resembling a stage with a velvet curtain. Then the restaurant “Tsar's Hunt” was opened in the spirit of a hunting lodge with pickles on a “cart”, where Boris Yeltsin himself had a dinner with Jacques Chirac after their dishes were thoroughly tested - for a month experts tested them with test tubes and pipettes.
In 1997, Arkady Novikov opened the legendary establishment “The White Sun of the Desert”, on whose interior (based on the film of the same name) worked the best masters of Uzbekistan,then a great idea came up for a network of low-cost public catering enterprises - “Fir-trees”, “Sushi paddles” - and then, about every year, he ran a restaurant with a composition and decor, like in a performance. Among them are the gourmet Mecca of the lounge facilities (Biscuit), places for lovers of vintage atmosphere (Attic), fashion trends (Vogue Cafe), business meetings (GQ Bar), for Bolshoi theater-goers with the practice of discounts for ticket presenters to the Bolshoi Theater, Fauchon's gastronomic boutiques, where you can order food from anywhere in the world.
Arkady Novikov opens one restaurant after anotherArkady Novikov opens one restaurant after another
In 2005, the owner of the largest restaurant holding company expanded its scope of activities. He became the leading TV show "Candidate", and also created the farm "Agronom" to provide their establishments with uninterrupted supply of fresh and organic fruits, berries, vegetables, and greens. Later, the products grown there began to be sold under the Novikov brand, not only in restaurants, but also in stores.

Personal life of Arkady Novikov

The restaurateur has been married since 1990 to Nadezhda Advokatova, she is younger than her spouse for 5 years. The girl was a friend of his friend's wife, and they often met in the same company.Closer communication happened when he invited her to visit the first McDonald's in Moscow, and they had to stand in a queue for several hours at the entrance. A week after that, they filed an application to the registry office.
Arkady Novikov and his wife NadezhdaArkady Novikov and his wife Nadezhda
Soon they had a daughter, Alexander, then (after 6 years) a son, Nikita. Nadia was engaged in home and parenting. When they grew up, with the goal of self-realization, she became the owner of the florist salon "Studio Flowers 55". In 2007, as a model mother, she and the children moved to the United Kingdom to be with them, since her daughter entered the University of Arts in the PR department. In the British capital, Nadezhda has opened its own SPA-salon.
In 2008, the millionaire restaurateur bought the villa Fontanelle, which was located 50 kilometers from Milan on Lake Como, for 33 million euros previously owned by Gianni Versace. Until the death of the Italian designer in 1997, such celebrities as Princess Diana, Sting, Elton John, Madonna were frequent guests of this mini-palace.
Arkady Novikov and his childrenArkady Novikov and his children
In 2011, while on holiday on the Italian island of Sardinia, where their family has another, not so famous mansion,daughter Sasha met the son of Roman Abramovich Arkady. Since 2013, young people lived together in London. In 2015, there were rumors about the rupture of their relationship, disproved in the press by a familiar couple, model Anna Kuznetsova.
In the same period, it became known about the novel of the 18-year-old son Novikov and his daughter Yevgeny Kafelnikov, 16-year-old Alesia. Together with their parents, the young people spent August 2015 in Fontanelle. However, in February 2016, it became known about the end of their romantic story.
In addition to beautiful real estate and picturesque corners of nature, the restaurateur loves visual art. He does not consider himself a collector, but is the owner of about a hundred works (landscapes and still lifes) of the artist Viktor Dynnikov.

Arkady Novikov today

In 2011, the empire of Arcadia went beyond the borders of the country. He opened his flagship restaurant Novikov Berkley with Asian and Mediterranean cuisine in the capital of Albion. Despite the fact that the reviews about him in the local press were, to put it mildly, not the best, and this project of the businessman turned out to be successful. A year later, Brompton by Novikov was opened in Chelsea, another 7 months later - Rextail on Albemarle Street, which focuses on meat and fish dishes that are not geographically linked to a particular country or kitchen.
Interview with Arkady Novikov
In 2012, his quasi-Soviet projects - sausage “Kamchatka” and the restaurant “The country that doesn’t exist” earned him in Moscow; in 2013, the network of famous American donuts Krispy Kreme, as well as the Novikov TV media site , travel and, of course, food.
In 2013, the restaurateur began to host the TV show “Master Chef” on the JTS. In 2015, he launched at the Nikolskaya Burgernaya #FARSh, another restaurant with Asian cuisine Novikov Restaurant & Bar at the stylish Grand Hotel Sheraton in Dubai (UAE), and also engaged in active expansion in the Internet space.
The success story of Arkady Novikov
In 2016, Novikov Group offered to visitors of a number of its institutions a live broadcast of football matches from France, cheese lovers - samples of this food product, made under the guidance of Italian cheese makers in the new Cheese Dairy Restaurant, and simple food fans - its options in the newly opened establishment on Tsvetnoy Boulevard Valenok. In parallel, Novikov began to develop a project to create a restaurant in Miami, the opening of which is scheduled for 2017.

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